Getting started and going big with Social media plus some cool SEO
tips no-one's doing yet that drove me to the front page of Google!
fixteas
Friday, May 27, 2011
Social Media e book
Social Media e book
FREE E book on Social media marketing!
Where to start, how to find people to engage with, how to drive major
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Tuesday, April 26, 2011
Production of the Matcha used in FIX Energy Tea
The preparation of matcha starts several weeks before harvest, when
the tea bushes are covered to prevent direct sunlight. This slows down
growth, turns the leaves a darker shade of green and causes the
production of amino acids that make the resulting tea sweeter. Only
the finest tea buds are hand-picked. After harvesting, if the leaves
are rolled out before drying as usual, the result will be gyokuro
(jade dew) tea. However, if the leaves are laid out flat to dry, they
will crumble somewhat and become known as tencha (碾茶). Tencha can then
be de-veined, de-stemmed, and stone ground to the fine, bright green,
talc-like powder known as matcha.
It can take up to one hour to grind 30 grams of matcha.
Note that only ground tencha qualifies as matcha, and other powdered
green teas, such as powdered sencha, are known as konacha (粉茶, lit.
"powder tea").
The flavour of matcha is dominated by its amino acids. The highest
grades of matcha have more intense sweetness and deeper flavour than
the standard or coarser grades of tea harvested later in the year.
The most famous matcha-producing regions are Uji in Kyoto, Nishio in
Aichi, Shizuoka, and northern Kyūshū.
Tuesday, April 5, 2011
How I went from internet obscurity to 3 entries on Google's First page in under 6 months - for only$20!
strategy was. $20! Well $19.99 actually, and, if I'm fair, an hour or
so of my time. My good friend George Moen, President of one of North America's most
successful coffee franchises and a huge advocate of social media
marketing strategies (He was voted one of the most successful brands
at last years Winter Olympics in Vancouver, Canada where Blenz is
headquartered) put me on to this strategy. George has built a huge twitter following @georgemoen & @blenzcoffee;
he's on Facebook, LinkedIn and Four Square. If you Google coffee
franchise it's Blenz who dominate, not Starbucks; and Google the man
himself you'd think there was only one Moen on the planet. However, it
is not just his social media presence that has pushed him to the top
of the internet marketing heap, so to speak. It is a strategy so
simple and cost effective I think it has been overlooked by almost all
of the SEO (Search Engine Optomization) strategists. You can't charge
much for something so simple! Get to the point, what is it? It is a .tel. What's that? Well, you may have missed the boat when it came to registering your
name or your company name .com and have made do with something more
obscure like .org or .net or .country. A .tel is just another suffix.
But, it is a suffix that seems to actually work! As it's been explained to me, the .tel has been kind of built in to
the DNS, or the very genetic makeup of the internet. As a result the
search engines absolutely love it. You use it almost as an online
business card. It is somewhere you can store, organize and present all
your, or your company's, up to date information and have, whatever you
want to leave public, easily accessible to anyone. Think about it for a second; between your phone numbers, email
addresses, physical locations, skype, instant messaging, SMS, blogs,
Facebook, twitter accounts... your actual business card isn't
physically big enough (unless you use a font so small nobody over 50
can read it). Never mind how hard it is to keep track of your own
info. Your .tel lets you organize everything online in one place. To see what I mean you can check out my own .tel
http://www.markwright.tel or better yet http://www.georgemoen.tel.
That's all our physical business cards need on them As a business tool you can see how I've set our company up at
http://www.natureline.tel and to see how Blenz use theirs with all
their many, many locations check http://www.blenzcoffee.tel/ To see if yourname.tel is still available, and it probably is because
this is so new, go to http://bit.ly/fC8BSA. I believe (because I was told, and it has worked) that one of the ways
to maximize this .tel strategy effectively is to organize things into
multiple folders. Every new folder is in essence creating a new url, a
new website someinfo.yourname.tel. Whatever, the search engines
obviously eat this up. With a relatively popular (I can't bring myself to say common) name
like Mark Wright, when I Googled myself (come on we've all done it) I
was no where, a virtual nobody! There's a famous England soccer star -
real tough guy, played for Southampton for many many years, Some
famous professors, News Anchors etc etc... Who'm I kidding I probably still am, in some people's estimation, a
nobody; but at least I'm a nobody on PAGE 1, and who cares about other
people's estimations anyway! Woo hoo! Register your own .tel here http://bit.ly/fC8BSA, you won't regret
adding it to your online branding strategy, I most certainly don't
regret it! PAGE ONE!!! Is that worth $20!
How I went from internet obscurity to 3 entries on Google's First page in under 6 months - for only$20!
strategy was. $20! Well $19.99 actually, and, if I'm fair, an hour or
so of my time. My good friend George Moen, President of one of North America's most
successful coffee franchises and a huge advocate of social media
marketing strategies (He was voted one of the most successful brands
at last years Winter Olympics in Vancouver, Canada where Blenz is
headquartered) put me on to this strategy. George has built a huge twitter following @georgemoen & @blenzcoffee;
he's on Facebook, LinkedIn and Four Square. If you Google coffee
franchise it's Blenz who dominate, not Starbucks; and Google the man
himself you'd think there was only one Moen on the planet. However, it
is not just his social media presence that has pushed him to the top
of the internet marketing heap, so to speak. It is a strategy so
simple and cost effective I think it has been overlooked by almost all
of the SEO (Search Engine Optomization) strategists. You can't charge
much for something so simple! Get to the point, what is it? It is a .tel. What's that? Well, you may have missed the boat when it came to registering your
name or your company name .com and have made do with something more
obscure like .org or .net or .country. A .tel is just another suffix.
But, it is a suffix that seems to actually work! As it's been explained to me, the .tel has been kind of built in to
the DNS, or the very genetic makeup of the internet. As a result the
search engines absolutely love it. You use it almost as an online
business card. It is somewhere you can store, organize and present all
your, or your company's, up to date information and have, whatever you
want to leave public, easily accessible to anyone. Think about it for a second; between your phone numbers, email
addresses, physical locations, skype, instant messaging, SMS, blogs,
Facebook, twitter accounts... your actual business card isn't
physically big enough (unless you use a font so small nobody over 50
can read it). Never mind how hard it is to keep track of your own
info. Your .tel lets you organize everything online in one place. To see what I mean you can check out my own .tel
http://www.markwright.tel or better yet http://www.georgemoen.tel.
That's all our physical business cards need on them As a business tool you can see how I've set our company up at
http://www.natureline.tel and to see how Blenz use theirs with all
their many, many locations check http://www.blenzcoffee.tel/ To see if yourname.tel is still available, and it probably is because
this is so new, go to http://bit.ly/fC8BSA. I believe (because I was told, and it has worked) that one of the ways
to maximize this .tel strategy effectively is to organize things into
multiple folders. Every new folder is in essence creating a new url, a
new website someinfo.yourname.tel. Whatever, the search engines
obviously eat this up. With a relatively popular (I can't bring myself to say common) name
like Mark Wright, when I Googled myself (come on we've all done it) I
was no where, a virtual nobody! There's a famous England soccer star -
real tough guy, played for Southampton for many many years, Some
famous professors, News Anchors etc etc... Who'm I kidding I probably still am, in some people's estimation, a
nobody; but at least I'm a nobody on PAGE 1, and who cares about other
people's estimations anyway! Woo hoo! Register your own .tel here http://bit.ly/fC8BSA, you won't regret
adding it to your online branding strategy, I most certainly don't
regret it! PAGE ONE!!! Is that worth $20!
Saturday, March 19, 2011
Social Media First Steps
In the immortal words of Nike “Just Do It!” Take the plunge. You may not immediately go viral and be inundated with prospects. But, just like playing the lottery, unless you buy a ticket you are guaranteed not to win anything.
Where do I get started what should I do?
I’m no guru, I’m a fairly intelligent business guy, So I’ll share what I’ve picked up along the way. Take it or leave it! There may be some diamonds buried in here somewhere.
Most of this stuff doesn’t cost a great deal of money. I do recommend some time saving tools that charge a small fee but I do so only because this will take up your most precious resource, your time!
If you want to make some quick money in your network marketing endeavour talk to your warm market first and foremost and then to their warm markets. Do this social media stuff concurrently but be extremely conscious of the time your spending and the rewards for it. It may take some time to pay dividends but I believe in time it will.
First Pick your platforms. I recommend Twitter as a way to build an audience and Facebook as a way of more meaningfully communicating with a smaller tighter knit group.
There are lots of other platforms you can integrate later on such as Youtube, Vimeo, Wordpress, Blogspot, Posterous, LinkedIn etc. etc… but first things first.
I will begin posting a series of articles over the coming days from Tom “Big Al” Schreiter, a fantastic Networking trainer, with advice on setting up Facebook pages.
What I’ll talk about first is Twitter as a potential prospecting tool.
If you haven’t got a twitter account yet go set one up. Go to www.Twitter.com & pick relevant username. Maybe the same one as your natureline username??
Once you set up your account you should customize it. Upload a photo or a suitable image. Make sure you do this! Rightly or wrongly I tend to ignore users who leave the standard egg image up, I assume they can’t be bothered, not the demographic I’m pursuing.
Your name, location, website address (I’d pick your blog or replicated site or the request a sample of FIX page) You can always change it whenever you want based on the marketing message.
Add your bio. Put something relevant, you may want to link to your website in your bio or cross promote to Facebook. You are limited to 160 characters. Use them all, your bio will take up more room on the page when people view it.
Shorten your website addresses or urls if your using them as they just take up more of your limited room. I use a website called http://bit.ly to do this. It’s FREE for a start. Plus it gives you some neat insights into how many people click your links.
One final piece of advice in the setup process, I tend to uncheck the notices. If you are building a large following you may not want to receive notices every time someone new follows you. That can mean 500+ emails a day. Enough to, at the very least, clog up your email inbox and potentially shut it down for a day. If you want to receive notices you might want to set up a new gmail account with the same username you’ve used for your twitter feed (just a suggestion) this could be a good idea anyway especially if you sync it with the same username you’ve used for your natureline profile you can use it for everything. Keeps everything neat and organized.
Now your set up and ready to find an audience. Do you want to have 2000 people following every word you say? I can pretty well guarantee you that if you read and implement what I’m going to share with you next you will have that many followers certainly within a week or so. Sound cool?
Check out the next article
Cheers,
Mark Wright
Have you tried FIX tea yet? Get a free sample here!
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Wednesday, March 9, 2011
I just wanted to extend this great offer - Beach Money book and audio sale
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